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About The Bean Coffee
Where Coffee Meets Craft and Community
Since 2002, The Bean Coffee Roastery & Café has been more than just a coffee stop — it’s a place where locals gather, conversations start, and every cup tells a story. Located in the heart of Whakatāne, we’re proud to serve our community with coffee that’s roasted fresh in-house and brewed with skill, passion, and soul.
Our Story
What started as a small espresso bar has grown into a beloved local hub, known for its rich aroma of freshly roasted beans and the unmistakable hum of a La San Marco manual espresso machine — one of the few of its kind in New Zealand.
The Bean was built on a love for authentic coffee and community spirit. Over the years, we’ve stayed true to our roots: roasting on-site, handcrafting every shot, and offering a menu full of hearty, homemade options for every kind of appetite.
Our Promise
At The Bean, we believe coffee should never be ordinary. That’s why we do things differently — from the way we roast our beans to the way we treat every person who walks through our door. Whether you’re here for a quick flat white or a long, lingering brunch, you’ll always be greeted with warmth and quality that feels like home.
how we works
coffeeine Working Process
Roasted Fresh
We roast our beans daily, right here
in the café no shortcuts,
just full flavor.
Choose Style
Relax at the café or order beans
online your coffee,
your way.
Brewed Right
Every shot is hand-pulled on a manual espresso machine for bold, smooth perfection.
Enjoy More
Savor your drink, share the moment, and come back for another great experience.



Awesome Aroma
Each cup greets you with the rich, fresh scent of beans roasted on-site — it’s how mornings should smell.
Proper Roasting
Our beans are roasted daily by hand, bringing out bold, balanced flavors — never bitter, always smooth.
High Quality
From bean to brew, we use only premium-grade coffee, roasted in small batches for consistent excellence.
Wide Assortment
Choose from signature blends, single-origin beans, or seasonal favorites — available to enjoy here or take home.
Years Brewing
Cups Poured Yearly
Signature Roasts
Happy Regulars
Brewed with Love, Shared with Words
From the first pour to the last sip, our customers find something special at The Bean. Here’s what they’re saying — fresh from the heart, just like our coffee.

Carol Ryan2025-06-21Trustindex verifies that the original source of the review is Google. The club sandwich was delicious coffee not to bad either . Friendly staff Phil Margetts2025-06-07Trustindex verifies that the original source of the review is Google. Fantastic little cafe in a great little spot. Great and friendly service. Good coffee and even a vegan, gluten free cake option! Ken Taiapa2025-05-28Trustindex verifies that the original source of the review is Google. The best value and quality hot breakfast and coffee I've had in years. The bacon and eggs on toast were cooked to perfection with a big serving of bacon and only cost $11:20 (yes you read that right). The triple flat white was divine, and the staff were really friendly and happy as well. Thank you. Carol GIbson2025-04-24Trustindex verifies that the original source of the review is Google. Great spot, parked bikes and could keep An eye on them! E. G.2025-04-22Trustindex verifies that the original source of the review is Google. schönes Cafe mit Rösterei, Kaffee und Kuchen waren lecker man kann innen aber auch schön aussen sitzen, zwar an der Straße aber es war bei uns nicht viel Verkehr. Peter Andersen2025-04-19Trustindex verifies that the original source of the review is Google. Best coffee in Whakatane Rachael Jones2025-04-17Trustindex verifies that the original source of the review is Google. Amazing coffee and food. Great service and setting. It was a wonderful find and look forward to returning. Paul Jones2025-04-13Trustindex verifies that the original source of the review is Google. On holiday from Australia best place we've stopped and had coffee and breakfast in the past2 weeks. CheersGoogle rating score: 4.4 of 5, based on 268 reviews